Revenue Management Foundations

This fundamental course equips aspiring revenue managers, members of a revenue management team, or anyone trying to enrich their knowledge.

11 lesson(s) 2 theory assessment(s)

About this course

Revenue Management is becoming an increasingly valuable skill in all industries, and the hospitality industry is no exception. That’s why Hotelschool The Hague has partnered with Lobster Ink to create a fundamental course in Revenue Management to equip aspiring revenue managers, managers, members of a revenue management team, or anyone trying to enrich their knowledge, a course to grasp the basics of this exciting, yet challenging topic. Revenue Management Foundations defines what Revenue Management in the hospitality industry means, and introduces concepts from Market Segmentation and Revenue Management Principles to Key Performance Indicators and much more. This course has been designed to be engaging, clear and exciting, giving the Learner all the tools needed to ensure a strong foundation in revenue management, and a solid start to their Revenue Management journey.

What you will learn in this course

  • The principles of revenue management
  • The basics in market segmentation
  • Creating a pricing strategy
  • Understanding and optimising distribution channels
  • Defining key performance indicators

In partnership with

  • Hotelschool The Hague

Download course outline

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