Having a dedicated Revenue Management department is a relatively new concept within the hospitality industry, but one that has become increasingly vital to the successful running of an establishment. Because of this, The Hotelschool The Hague has partnered with Lobster Ink to bring a definitive course aimed at teaching Learners not only the basics of this concept, but also some of the finer details.
The course covers concepts such as market segmentation, business analysis, and pricing strategies. It builds on the Revenue Management Foundations course and further develops a Learner’s skill set, which will aid them in customising revenue management at their own establishment.
What you will learn in this course
Revenue management in your establishment
Understanding reservation and distribution channels