Revenue Management Foundations

Hospitality revenue management is an ever-growing discipline. Grow your career with this revenue management course and stay competitive in your field.

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11 lesson(s) 2 theory assessment(s)
English

About this course

In the hospitality industry, our aim is to maximise revenue from each Guest, while ensuring they have a truly memorable and satisfying experience. This hospitality revenue management course teaches you the basics of market segmentation, identifying your main competitors, distribution channels and how to turn ‘lookers’ into ‘bookers’. You will learn about the revenue cycle, gross operating profit, and supply and demand. The course will also cover how to utilise social media to improve reviews, as well as the aid of KPIs.

What you will learn in this course

  • The principles of revenue management
  • The basics in market segmentation
  • Creating a pricing strategy
  • Understanding and optimising distribution channels
  • Defining key performance indicators

In partnership with

  • Hotelschool The Hague

Download course outline

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