ROI | Bar Upselling

Learn essential upselling skills to ensure your bar remains lucrative by ensuring great hospitality ROI for your bar.

6 lesson(s) 1 theory assessment(s)

About this course

In hospitality ROI, upselling is a sales technique where a seller persuades the customer to purchase more expensive items, upgrades or add-ons. Behind your bar, this means encouraging customers to buy different drinks and selling snacks or meals. However, there’s more to upselling than just recommending the most expensive drink at the bar. It’s about creating and selling an experience. This course gives you the requirements and techniques needed to become skilled in the art of upselling.

What you will learn in this course

  • What to expect from upselling
  • Knowing your product
  • The power of observation
  • The power of recommendation
  • Creating opportunities

Download course outline

  • "Lobster Ink represents a powerful shift in the way that we are able to communicate and integrate our values."

    M. Semer, CEO Kempinski
  • "Happy customer always comes back and if you deliver excellent service then definitely guests are back."

    M. Grebot, F&B Manager Sofitel NY
  • "Lobster Ink’s method of instruction is easy for our learners to use. The fact that people can work to their own speed is a huge advantage."

    Kate Groch, CEO Good Work Foundation
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