Inkside Scoop

Your Official Lobster Ink Blog

Paul Rowett
Paul Rowett in Awards, Lobster News
August 31, 2016

July Lobster Of The Month

Congratulations to all our Lobsters around the world who made July’s Top Achiever list! We want to give you a high-five and thank you for your effort and continued dedication to Lobster Ink.…
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Hospitality Net
Hospitality Net in Industry News
August 25, 2016

Engaged Guests are More Likely to Return

Local Measure a market leading customer intelligence platform for hotels recently released results from a study. The aim of the study was to assess the impact of during stay engagement with guests over social media on their loyalty and repeat visitation.…
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Hospitality Net
Hospitality Net in Industry News
August 25, 2016

8 Reasons Why Direct Bookings Matter for Hotels

2016 is the year of the Direct Bookings. Hotels across the globe have set 'driving direct bookings' as their key strategic goal. Why? Here are eight reasons why hotels are fighting for more direct bookings.…
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Clelland Kruger
Clelland Kruger in Motivation
August 25, 2016

Motivating your Team

Motivating each other is a positive way to inspire success. This week, we're sharing our top tips on how you can help encourage your fellow team members to achieve their goals and become the best that they can be.…
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Hospitality Net
Hospitality Net in Industry News
August 18, 2016

Achieving Total Revenue Management with Your Existing RMS

Technology is often blamed for raising the biggest barrier to embracing a "total revenue management" approach. But chances are that you have systems in place that are already up to the task, if only you would set them up to succeed.…
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Samantha Wolhuter
Samantha Wolhuter
August 18, 2016

Suggestive selling and how it benefits you

Learning how to implement the perfect suggestive sale is not just beneficial for your hotel it is also of great benefit to you as an individual. We don’t just mean from a cash rewards perspective. There are also other benefits of learning how to employ your suggestive selling skills.…
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Paul Rowett
Paul Rowett in Tips and How to's
August 18, 2016

The importance of return guests

In the previous blogs we looked at various techniques to make a successful suggestive sale. This week we will be looking at how to generate return guests, using the art of suggestive selling.…
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Paul Rowett
Paul Rowett in Tips and How to's
August 18, 2016

How to consistently improve your suggestive selling skills

This is the final blog in the  ‘How to Make the Most of Suggestive Selling’ series and we would like to congratulate all of you who have already completed the course. Throughout this series we have...…
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Paul Rowett
Paul Rowett in Tips and How to's
August 18, 2016

Increasing cash rewards with suggestive selling and active listening

Did you know that a large majority of guests don’t know what they want to order before they arrive at your establishment? The statistics say anything from 60 to 70% of diners only have an inkling of what they may order.…
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Hospitality Net
Hospitality Net in Industry News
August 15, 2016

Hot industry trend: Video marketing for hotels

While still images and the written word definitely have their place in hospitality marketing, video has unique benefits that are especially effective for marketing in the travel industry.…
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