Navigating change well
is a super power

Our custom learning solutions help frontline teams be more engaged and adaptive.

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Our approach

There is more to learning than training

Adult learners need to know the “why” behind the “how”. Our Motivate Train Sustain framework meets learners where they’re at – ensuring they understand the relevance, train using the best format for the job, and receive ongoing support and frequent reinforcement.

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Design, build and deploy
learner-centric experiences

Our unique capabilities across learning strategy, instructional design, conceptual creative, smart translations and enterprise-technology development, result in truly unique learning experiences – focused on your goals and adaptive to your environment.

Design, build and deploy
learner-centric experiences

Our unique capabilities across learning strategy, instructional design, conceptual creative, smart translations and enterprise-technology development, result in truly unique learning experiences – focused on your goals and adaptive to your environment.

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Performance Consulting

We collaborate with you to evaluate your current program, articulate your vision, and build the strategy to bring it to life. 

Learning Design & Production

We design and build engaging, interactive and modular learning experiences across a range of modalities and formats. 

Engagement Campaigns

Engagement campaigns spike interest, cut through the clutter, and sustain best-practice behaviours.

AI-enhanced translations and localization baked in

We all know that learning in your own language means learning more effectively. Leveraging the power of neural machine learning and the latest in speech synthesis technology, we’re able to localize, translate and update content faster than ever.

“We not only delivered on our commitment to Service Excellence training in Qatar, but raised the bar on what national and international tourism training should be.”

Kusal Chamara Perera

Tourism Marketing and Promotion Sector, Qatar Tourism

Custom content FAQs

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What are the steps involved in creating custom learning content?

We begin with a learning consultation to understand your business objectives. Based on this, we develop a tailored learning strategy. A curriculum outline is created, and content production begins. A regular cadence of check-ins and approvals is set up to ensure the timely delivery of a training program that packs a punch and delivers on your training and business goals.

What lesson types do you offer?

We offer a wide range of learning modalities and formats to design and build engaging and interactive learning experiences – giving the learner the best possible opportunity to acquire new skills and behaviors. Click here to experience our offering.

Do you only work with hospitality customers in lodging?

No. We have extensive experience in developing and building custom learning content for customers across industry verticals and L&D maturity levels.

Can I develop my content in English and another language at the same time?

Translations can only start after English approval. However, our translations service offering and process have been optimized to provide a variety of options based on speed, quality and cost.

What languages can you translate custom content into?

Any language is available upon request. 

Do you localize custom learning content?

Yes we do. Our approach keeps any cultural nuances as it relates to the learner audience in mind, delivering training that truly connects.

Can you amend courses from your Hospitality Excellence Learning Library to feature our SOPs and branding?

Yes we can. An upfront consultation process is required to determine the extent of the required amendments, whereafter a project quote will be shared.

We have existing training material – can we add it to the platform?

Yes you can. Lobster Publish is a feature on the Lobster Ink platform that enables our customers to upload their existing courses, facilitating a centralized learning solution. Learn more about Lobster Publish here.

What does it cost to create custom learning?

It really depends on the project scope and lesson formats used to deliver on your training goals. Tell us more about your requirements here, and we'll respond soonest.

Want to discuss a
custom learning
project?

Experience our platform and off-the-shelf learning content with a 30-day free trial.

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Want to discuss a
custom learning project?

Experience our platform and off-the-shelf learning content with a 30-day free trial.